ANNA FREY x FIRST EVER NIL PARTNERSHIP FOR FILA

FILA signed Anna Frey, the rising star in women’s tennis, marking the brand’s first-ever NIL partnership. This historic deal highlights Frey’s talent and potential in the sport, aligning her competitive spirit with FILA’s legacy of performance and style. As Frey continues to ascend in the tennis world, this collaboration amplifies both her personal brand and FILA’s presence in the sportswear market. The partnership showcases FILA’s commitment to supporting emerging talent, bridging the gap between athletic excellence and iconic sports fashion.